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How a Former Pro Football Team Owner Runs His Solar Business [Podcast]

May 13, 2021

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Matt Minor
Written By
Matt Minor
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BuiltBy

Watch 👆🏻 or listen 👇🏻:

 

How can starting, owning, building, and selling an Arena Football League team shape the way you grow your home improvement business?

This week, I had a chance to connect with Brady Nelson, the CEO & Owner at Lumina Solar Smart Home.

Brady's background is awesome - he basically started one of the most successful AFL2 franchises (the Spokane Shock) ever and sold it in 2014. Since that time, he broke into the solar industry and built his business with the same approach. 

In this episode, Brady and I discuss:

🌞 How he fell into solar after owning an arena football team. 

🏈 What he learned in that time hiring coaches, recruiting players, and promoting his team that he applies to his business now.

✍️ What he learned about marketing/promotions in his time with the Spokane Shock.

🤳🏻 What marketing channels he's finding the most success with in marketing his solar business. 

⏱ The ad platform that he believes will be HUGE for home improvement companies. 

 

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