Here is the TLDW (too long didn't watch) recap of this week's webinar with members of the Hatch team about Hatch Voice AI. Enjoy!
Click here to get the full recording.
Hatch recently hosted a live webinar exploring how Voice AI is reshaping customer communication. The session featured Hatch team members Steven Knollmeyer (Product Marketing Manager), Kristen McCormick (Head of Marketing), Brandy Jackson (Growth Manager), and Chris Wren (Product Manager).
From real customer success stories to a live demo of “Grace,” one of our AI voice agents, the team shared how businesses are saving time, increasing bookings, and delivering a better customer experience through Voice AI.
Voice AI has quickly evolved from an experimental idea to a daily operational tool. Various businesses — HVAC, plumbing, roofing, remodeling, and more — are seeing measurable returns by automating inbound calls, lead qualification, and appointment scheduling.
Here are just a few results customers have seen with Hatch Voice AI:
A bathroom remodeling company saw their set rate double from 25% to 52%, saying "We've been overbooked for three weeks straight, and that has never happened in my five years here."
A roofing company saw Hatch influence $365,000 in new revenue in just 60 days, due to Hatch AI voice, SMS, and email.
One of the biggest receent updates to Hatch Voice AI was the release of AI templates for Voice, SMS, and Email — designed to make setup fast and seamless.
Templates allow you to:
Choose your industry (HVAC, roofing, plumbing, etc.)
Pick your use case (speed-to-lead, estimate follow-up, scheduling, etc.)
Automatically generate a pre-built AI bot with proven conversation flows
This update means no more starting from scratch. Businesses can get up and running in minutes, not days.
During the webinar, Brandy walked attendees through a live demonstration of her AI agent, Grace, showing exactly how Voice AI works behind the scenes.
Grace manages customer conversations from Inbox to Sold to Customer Service — automatically updating each contact’s status based on call outcomes. Every call includes a recording and transcript, giving full visibility into every customer interaction.
Using the Hatch platform, Brandy showed how easy it is to set up an AI agent:
Persona: Name your bot, choose a voice, and set a spam-call filter.
Knowledge Base: Upload FAQs, service details, and business info (auto-scraped from your website).
Decision Tree: Define triggers, greetings, and logic for how the bot handles calls — from qualifying leads to scheduling appointments.
Outside Service Area — Grace detected a non-serviceable area and automatically transferred the call to a team member with a short whisper note.
Full Booking Flow — Grace handled a complete service booking: diagnosing the issue, confirming address details, and scheduling an appointment, all while maintaining a natural, human tone.
“It’s not just automation,” Brandy explained. “It’s giving customers a consistent, friendly, and professional experience — every single time.”
Chris from our product team gave a peek into what’s coming next:
Expanded CRM and scheduling integrations, including even deeper ServiceTitan functionality.
Outbound Voice AI for proactive customer engagement (currently in active development).
Multichannel context sharing, allowing SMS, Email, and Voice AI to communicate seamlessly.
Multilingual support, including dynamic language switching for English and Spanish.
How does the bot handle unclear speech or background noise?
Hatch Voice AI continues to improve its ability to isolate noise and validate key information before saving it to your CRM.
Will Voice AI talk to SMS and Email AI?
Full conversational syncing is on the roadmap. Currently, AI agents share information through dispositions and CRM updates.
Can Voice AI make outbound calls?
Not yet, but outbound calling is in active development with beta testing planned soon.
How long is onboarding?
Most onboarding processes take around four weeks, depending on your setup and integrations.
Can Voice AI book appointments?
Yes. Voice AI can either collect customer details for a callback or fully schedule through integrations like ServiceTitan.
Can it replace a call center?
For many customers, yes. Voice AI can handle full call center workflows, manage after-hours overflow, and scale without additional staff.
Can it route calls based on staff schedules or emergencies?
Yes. You can set logic in the decision tree to route calls by time of day, department, or urgency.
Whether your goal is to reduce missed calls, qualify leads faster, or deliver a better customer experience, Hatch Voice AI provides the tools to make it happen.
“Our goal is to help every business build a truly human AI — one that knows your customers, speaks your language, and scales with your team.”
— Chris Wren, Product Manager