The messaging platform built for home service businesses.
Talk to new leads instantly, follow up on every quote, and wow your customers effortlessly with the Hatch app.

Hatch messaging in a nutshell
Reach homeowners the way they want to be reached today.
1. Automate your outreach
Put effective, personalized outreach on autopilot - text, email, and voicemail.
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2. Win
the response
Use our pre-built sequences, proven to increase response rates.
3. Close
the deal
Get notified and jump in as soon as they respond so you can close the deal.
Hatch messaging in a nutshell
Engage more leads, prospects, and customers in far less time.
response
the deal
Home service businesses use Hatch to:
Instantly engage new leads
Automate your outreach so you can beat your competitors to every lead and set more appointments.
Why
- 78% of consumers go with the business that reaches out first.
- 82% of homeowners expect to hear from you within 10 minutes.
- Responding within 5 minutes increases conversion rate by 900%.
How
- Connect Hatch to any lead source—your website forms, CRM, and all lead aggs like Angi and Thumbtack.
- Easily create your personalized outreach and follow-up sequence—customize our proven templates or build from scratch.
- When new leads come in, the sequence will automatically trigger.
- Get notified once they respond to engage in real time, and handle all of your text, email, and phone conversations with them right inside of Hatch.
Not just minutes, but SECONDS give us a huge advantage when engaging with leads. This can only really be done with technology like text message.
We never thought we could get to every new lead within a minute, but we are with Hatch.
Effortlessly follow up on quotes
Put your quote follow-up on autopilot. Now, no prospect falls through the cracks and you have the time to handle objections.
Why
- Effective sales follow-up can increase close rates by 7-10% and revenue by 10-20%.
- 70% of the leads that you quote will not buy from you right away...
- ...BUT 62% of those leads WILL buy within 12 months.
- 50% of your competitors aren't following up properly.
- Big opportunity here!
How
- Connect your CRM.
- Create smart lists of contacts based on behavior.
- Create your outreach and follow-up sequence—customize our proven templates or build from scratch.
- Hatch will automatically enroll contacts into lists and sequences for you.
- Get notified as soon as they respond so you can jump in, handle objections, and close more deals.
We've made nearly $100,000 a month from Hatch's Sales Follow-Up program over the last 6 months.
Our reps don’t have the time to follow up after every appointment. Hatch puts that on autopilot, so we can sell more jobs without any of the extra work.
Easily uncover more revenue
Check in on customers, old leads, cancels, and more so you can increase loyalty and seize more opportunities from your existing database.
Why
- 10% of the old leads sitting in your CRM right now are just a text away from buying.
- Boosting customer retention by 5% increases profits by 25-95%.
- The chances of selling to existing customers is 60-70%, vs 5-20% for new customers.
How
- Reengage old/cold leads that might have put their project on hold.
- Upsell partially sold jobs and current customers.
- Revisit dead leads to see if they are still in the market.
- Resurface cancelled appointments.
Reach contacts based on any criteria you can think of...
Instantly engage new leads
78% of business goes to the first responder. Hatch equips you to be the first to reach out to new leads—and to get a response.
More
- Connect Hatch to your CRM and lead sources.
- Automate your (tasteful, personalized) outreach via text, email, and ringless voicemail drop.
- Get notified and jump in as soon as they respond.
Effortlessly follow up on quotes
Let Hatch keep track of who needs a follow-up and when, and then put it all on autopilot.
More
- Workflows enroll contacts into automated follow-up sequences for you.
- Segment and personalize based on any of criteria in your contact database.
- Jump in as soon as you get a response.
We didn't realize that we had $1.5 million in rehash business just laying out there. Hatch has changed our entire approach.
We even offer financing and sell our maintenance program through Hatch. Our customers love the convenience!
We didn't realize that we had $1.5 million in rehash business just laying out there. Hatch has changed our entire approach.
With Hatch, we're earning an additional 25+ appointments per month from older leads we've already paid for.
One tool for all your outreach and communication
Business messaging features designed to increase revenue
The secret is simple: automation + personalization
= more efficient, higher quality engagement.
Shared conversation boards
Track, monitor, and hand off conversations in one place.
Easy sequence
builder
Customize our proven templates or build from scratch.
Time-saving
automation
Automate outreach, list-building, and campaign enrollment.
Actionable reporting
& insights
Measure reply times, response rates, ROI, and more.
Actually get responses
The data shows that a combination of short texts, emails, and ringless voicemails spread out over multiple days is what works.More
- 97% of homeowners ignore calls from unknown numbers.
- 95% of texts are opened and read, within 3 minutes.
- 90% of consumers want to have text conversations with businesses.
- Most prospects are at work during the day and can't pick up a call.
Select any criteria you can think of.
The Hatch app integrates with all
Hatch partners and integrates with the top lead aggregators and CRMs in the industry to make setup - and success - easy.

The Hatch difference.
We're with you every step of the way. We'll turn your home improvement business into a lead-engaging, sale-generating powerhouse.
Easy
integrations
Hach connects to all major lead sources and CRMs.
White-glove onboarding
We'll connect your account and show you the ropes.
Campaign
guidance
We'll guide you on the best strategies for your goals.
Ongoing
support
Support team, help articles, and compliance.
Loved by call center reps, sales managers, and owners.
“We needed a way to show our senior leadership team that marketing was producing results, and that’s hard when your metrics are scattered. This dashboard saved the day.”
“We needed a way to show our senior leadership team that marketing was producing results, and that’s hard when your metrics are scattered. This dashboard saved the day.”
“We needed a way to show our senior leadership team that marketing was producing results, and that’s hard when your metrics are scattered. This dashboard saved the day.”
Messaging automation that fuels all stages of your funnel
More appointments
Beat your competitors to every new lead.
More sales
Reach out to quoted prospects and rehash cold leads.
More upsells
Engage current customers to reduce churn and increase upsells.
More referrals
Ask your most satisfied customers for reviews and referrals.
Improve your response rates,
grow your revenue.
Hatch makes it easy. Request a quick 15-minute demo today.
Frequently Asked Questions:
What is Hatch?
Hatch is a communication platform that enables home services and home improvement businesses to streamline communication with leads, prospects, and customers.
How does Hatch work?
In a nutshell, Hatch automates your outreach to leads, prospects, and customers—saving you hours of work and ensuring no opportunities fall through the cracks. Our personalized, customizable outreach sequences are proven to increase response rates—at which time you jump in and engage in real-time.
More responses plus higher quality engagement means more appointments, sales, upsells, cross-sells, and more. Improve your response rates, and grow your revenue with Hatch.
How does Hatch increase revenue?
Manually keeping track of every lead, quote, and customer is impossible, especially when your team has their hands tied trying to reach out to new leads all day.
Whether for leads, prospects, or existing customers, putting effective, personalized outreach on autopilot enables you to you seize every opportunity, get more responses, and free up time to engage with those responses.
Now add in shared conversation tracking boards, smart lists, and workflows to streamline everything as well as reporting to see what's working and what's not.
Higher volume and quality of conversations, plus efficiency and visibility turns your business into a powerhouse that:
- Generates more appointments, sales, upsells, cross-sells, reviews, and referrals.
- At lower overhead costs
- Not only increasing revenue but also
- Maximizing your returns on all of your other marketing, sales, and customer support investments.
This is how better communication translates to more revenue.
How does Hatch increase response rates?
Research (both our own and others) proves that calling and calling leads and customers just doesn't work anymore. The best way to reach homeowners and get a response is through a sequence that is:
- Multi-channel: Text, email, and ringless voicemail.
- Text-led: Text will get the response and you can further engage on other channels.
- Multi-touch: Reach out over the course of several days using 1-2 channels a day, with pauses at strategic times.
- Worded properly: Short and sweet messages designed to get a response.
We've analyzed thousands of conversations to identify what works, and designed our platform and sequence builder around these best practices.
What is automation?
Automating means having a computer take care of a task so you don't have to do it. In simple terms, it's autopilot!
Hatch automates tasks like:
- Reaching out to leads, prospects, and customers.
- Keeping track of when to reach out to them based on their behavior (or lack thereof!)
- Adding contacts to lists and campaigns based on their stage in the customer lifecycle.
- Reporting on metrics like response rates, response times, sales per campaign, and more.
Isn't messaging automation canned or impersonal?
Many mistakenly think that "automated" means "canned" or "robotic." But it's only the task that is automated, not the content!
You (a human) choose the audience criteria, the messaging, when and how it gets sent, and more. So you are automating communication that is personalized, tasteful, and reflective of your brand and team members. Plus, you jump in and engage in real time as soon as you get a response.
What industries use Hatch?
Hatch works for any service-based business, but we do specialize in the following industries:
Home improvement:
- Roofing
- Siding
- Windows
- Solar
- Kitchen and bath remodelers
- Gutter installation
Home services:
- HVAC
- Plumbing
- Electrical
- Lawn care
- Cleaning
- Repairs
Other industries:
- Mortgage
- Real estate