Hatch makes customer communication so easy that we often see office administrators take on sales responsibilities and even get promoted to sales positions. They use Hatch to monitor inbound leads, schedule appointments, and pass information along to reps who are barely in the office.

The bread and butter of Hatch for sales reps is automated outreach. If you want to get more appointments, sales, and upsells, you have to engage personally with leads, prospects, and existing customers. But this is impossible for reps to keep up with manually.

Put the tracking and outreach portion of that on autopilot, and all that’s left for them to do is engage with the people responding back. Now they can hit their goals.

Sales and marketing managers can use Hatch to perform sales rep functions like lead outreach, quote follow-up, customer engagement, and review/referral requests if they’d like. But most often, they use the shared workspaces to oversee conversations. This allows them to fill in gaps when needed, provide training and feedback, and route conversations to reps best fit for the task.

They also use campaign templates and reporting metrics to hold reps accountable, report on KPIs, and set goals.

Hatch doesn’t just make it easy for sales and marketing managers to deliver reports on KPIs and ROI to owners and executives; it also makes it easy for those reports to be positive.

Higher productivity, higher revenue, and higher ROI at lower costs means higher customer and employee retention and stable, predictable business growth.