Webinar recaps
How to Make Social Media A Powerful Marketing Tool [Podcast]
Learn how Lindus Construction has made social media one of their best-performing marketing channels.
It doesn't take a massive team to become the home improvement business everyone knows by heart in your market.
Watch 👆🏻 or listen 👇🏻:
Most marketing departments aren't really a "department" at all - it's usually just one or two people supporting sales and/or the brand. This especially rings true for home improvement companies.
How can you maximize your marketing efforts with minimal resources?
That's exactly what I tackle with Vicki Kiger, Director of Marketing at Exterior Source in today's episode of BuiltBy.
Here's what we discuss:
📝 Her philosophy when it comes to leading Exterior Source's marketing efforts.
😤 The system she uses to stay motivated and manage the multiple buckets that fall under her responsibility as a one-person marketing department.🥣 The "mixing bowl" strategy - her approach to building and solely managing an integrated marketing campaign at Exterior Source.
☎️ Vicki's #1 tip for home improvement businesses with small marketing teams that want to drive more bottom-line revenue.
