author
Kristen McCormick
Articles byKristen McCormick
Apr 30
Webinar recaps
AI & Automation
Before you Invest in AI: 3 Shifts to Make First [Webinar Recap]
Feb 12
Sales, Marketing, & Business Tips
Webinar recaps
The Science Behind High-Converting Estimate Follow-Up [Webinar Recap]
Jan 15
AI & Automation
Webinar recaps
How AI is Reshaping Lead Generation & Conversion in 2026
Dec 16
AI & Automation
High Ground Service Pros Vetted the AI Market and Chose Hatch. Here’s Why
Aug 29
Industry News & Insights
The iOS 26 Unknown Sender Feature: What It Is and How to Adapt
Aug 9
Hatch Updates & Info
The Hatch + Siro Integration: Turn Field Insights into Faster Wins
Jul 13
Industry News & Insights
What the 2025 Tax Credit Expiration Means for Solar Companies — and How to Adapt Fast
Jul 13
Industry News & Insights
Google LSA’s Competitive Quote Feature: What It Means for You (and How to Win)
Apr 18
Sales, Marketing, & Business Tips
Lead Management
Webinar recaps
The Art of Intent: Capturing & Converting Ready-to-Buy Leads
Mar 22
Sales, Marketing, & Business Tips
AI & Automation
Webinar recaps
A Sneak Preview of Hatch Voice AI
Mar 22
Sales, Marketing, & Business Tips
Lead Management
Webinar recaps
How to Succeed with Buying Leads (Webinar Recap)
Mar 3
Sales, Marketing, & Business Tips
Lead Management
Webinar recaps
Increasing Lead Agg Set Rate from 10% to 40%
Feb 21
Sales, Marketing, & Business Tips
Lead Management
Webinar recaps
Lowering Your Cost of Marketing with Tom Peregrino
Feb 13
Sales, Marketing, & Business Tips
Lead Management
Webinar recaps
State of Leads Webinar Recap
Feb 9
Hatch Updates & Info
AI & Automation
Hatch Makes Its Way into Dental with PMS Integration
Jan 6
Hatch Updates & Info
AI & Automation
New in Basic Bot: Train Your Bot & Business Profile Tagging
Dec 6
Contact Center & Customer Experience
Webinar recaps
HVAC
Inside the Contact Center with Wilson Plumbing & Heating [Webinar Recap]
Dec 1
Industry News & Insights
SMS & Messaging
HVAC
Data Dive: HVAC Speed to Lead Response Rates
Nov 15
AI & Automation
Webinar recaps
HVAC
15% Higher Booking Rates with Hatch AI: Webinar Recap
Oct 13
Contact Center & Customer Experience
AI & Automation
Webinar recaps
HVAC
Why AI CSRs Are the New Reality & Human CSRs Aren't Going Anywhere
Oct 11
AI & Automation
Webinar recaps
HVAC
Webinar Recap: The Expansion Trap with Jon Ryan & Homepros
Sep 29
Sales, Marketing, & Business Tips
Webinar recaps
Webinar Recap: Your Customers' Perception is Your Brand's Reality
Sep 27
Hatch Updates & Info
SMS & Messaging
Templates
The 24 Most Popular Hatch Campaign Templates
Sep 23
Industry News & Insights
SMS & Messaging
Templates
HVAC
We Analyzed 163K HVAC Estimate Follow-Up Campaigns. Here's What We Found
Aug 16
Sales, Marketing, & Business Tips
Lead Management
SMS & Messaging
Templates
66 Quote and Estimate Follow-up Templates to Increase Close Rates
Jun 13
Hatch Updates & Info
Hatch & ServiceTitan Join Forces to Take Customer Communication to Another Level
May 30
Hatch Updates & Info
New! Improve Retention with the Hatch + ServiceTitan Recurring Services Integration
Apr 8
Hatch Updates & Info
5 Differences Between Hatch & Other Customer Communication Platforms
Feb 4
Sales, Marketing, & Business Tips
SMS & Messaging
Templates
52 Valentine’s Day Marketing Ideas (+ Templates)
Jan 3
Sales, Marketing, & Business Tips
Why the Remodeling Market is Shrinking - and What to Do About It
Dec 14
Sales, Marketing, & Business Tips
Templates
The 2025 Business Planning Checklist (with Templates!)
Dec 1
Contact Center & Customer Experience
8 Ways to Optimize Your Home Improvement Call Center
Nov 21
Sales, Marketing, & Business Tips
SMS & Messaging
Templates